Pizza Hut Considers Adding Vegan Meat to US Menus

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A plant-based meat topping option may be on the way at Pizza Hut restaurants in the United States, according to Marianne Radley, Pizza Hut’s chief brand officer. The pizza chain recently partnered with The Kellogg Company—which announced it would debut vegan meat brand Incogmeato under its MorningStar Farms brand in early 2020—to create a (non-vegan) Cheez-It Pizza and, during discussions about future collaborations, Radley expressed interest in plant-based meat. “It’s a natural conversation that we’re having with Kellogg’s and with some other suppliers as well,” Radley said, explaining that whichever vegan meat option the chain chooses will have to taste good, survive delivery, and not create extra work for employees. While Pizza Hut has been slow to innovate its US menu in the plant-based direction, in the United Kingdom, the chain has added an entire vegan menu that includes four pizzas—Vegan Veggie, Vegan Margherita, jalapeño-spiced Vegan Hot ‘N’ Spicy Veg, and Vegan BBQ Jack ‘N’ Ch**se—topped with Violife vegan cheese and Cinnamon Bites for dessert.

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